Pretty slanted - Shelf display with finely adjusted turning mechanism
This makes it possible, for example, to present goods with different deviations from the horizontal in a shelf display, regardless of whether the products require a top view sloping forwards or backwards due to their nature. This display is particularly suitable for this, as it was designed for this purpose.
When designing the “ANGOLO” display, the developers at JuicefulTHINGS were inspired by the different, given geometric shapes and the resulting design options of various products and primary packaging. The variable angles of the trays ensure the best possible visibility of the communication elements of various types of packaging such as cans, bags, jars and pouches, as well as unpackaged products such as exercise books or pads. At the same time, the inclined levels ensure that the goods in the trays slide forward and are always ready to hand.
For example, while beverage or food cans often have all-round printing or a label running all the way around, the lids tend to be unprinted. When viewed from above, as is usually the case with upright cans in trays or a display, the brand images and communication elements usually remain invisible. By presenting them in a tray angled backwards, they are clearly recognizable without restricting the view of the key visuals.
Flat products, positioned in a forward-leaning tray, are easy to identify and remove.
In mixed displays that present different products from a brand family, the combination of trays tipping forward (e.g. for flat bags or pouches) with trays angled backwards (for bulky bags) and finally also horizontally positioned trays for towering, stable ones Containers are ideally suited to presenting each individual product in the right light.
A sale on both sides was taken into account, as was the possibility of individually designing the display with variable additional elements. This creates an unusual, attention-grabbing PoS scenery that is suitable for a wide range of products from the food or non-food sector. This display can be the key to the success of standardization projects, for example, or it can be used purely as a campaign display for different product groups.
The innovative architecture of "ANGOLO" fulfills important factors for a successful presentation of goods: The visual dynamics of the different angles of the trays make this secondary placement stand out clearly from the usual standard shelving structures. In combination with customer-specific, brand-typical print designs, the shelf display is very attractive. The very good visibility of the trays ensures that consumers can quickly identify the goods and conveniently remove them from the display.