Wepoba Wellpappenfabrik realises heart´s desires with advent calendars

At Wepoba Wellpappenfabrik GmbH & Co. KG, an extraordinary advent calendar was created in 2021 based on a draft with some partners. The realization of the project goes back, among other things, to the annual advent calendar by Panther of the year 2020 (see also on www.panther-packaging.com/power-spectrum/innovation/). A calendar reminiscent of the classic gingerbread house had been developed. Lovingly and colorfully designed, with an eye for seasonal details, the house made of corrugated board is a stable calendar that accompanies young and old through the Advent season. A long-standing customer of Wepoba Wellpappenfabrik took up this construction for his own advent calendar and cooperated with other companies. Although they produce very different products - skin care products for children and adults, healthy snacks and toys - the partners share very high standards of quality. All have a strong focus on safe ingredients and are united by common values with regard to products that are both child and environmentally friendly. The decision in favor of the advent calendar developed by Wepoba Wellpappenfabrik for this project was also made because of its good protective function for the valuable content during transport.

Planning and brainstorming among the partners started at the beginning of 2021. Important cornerstones were defined. An attractive and very detailed design with a 3D effect was desired, as well as high-quality materials for the secure mailing of the architecturally elaborate calendars.

After the details of the print image had been worked out, the print data reached Wepoba Wellpappenfabrik in the summer, and the printed advent calendars could then be delivered and assembled in early autumn. Delivery via the online shop finally took place in November 2021.

A variety of exciting surprises awaited the children behind the 24 doors of the calendar: in addition to various high-quality skin care products, there were also nibbles and biscuits and modeling clay for handicrafts.

An additional aspect of the joint project was the charity character. A matter of the heart, as the companies themselves emphasize: In cooperation with an official donation partner, they used the common reach of the three brands and not only generated a gratifying sum, but also successfully drew attention to the important support of the association.