Convince creativity and originality - Innovation award corrugated board for Staedtler Galaxy display
The jurors (experts from the consumer goods industry, consulting, research and technology as well as advertising) had to select three winners in four categories for the podium from the variety of clever ideas and sophisticated technical solutions. The extensive catalog of criteria for awarding points included aspects of economic efficiency such as low process costs or rational production, as well as ecological aspects such as recyclability and the substitution of non-paper components. Creativity and originality, print quality as well as attraction and impulse strength at the point of sale also counted for the sales-promoting packaging and displays.
The jury congratulated Panther Display on achieving the excellent placement: “We are very pleased that you achieved second place in the performance group of displays with your contribution “Staedtler ROCKET”. For the jury there was no question that the impressive implementation of the advertising concept would ensure a significant increase in attention at the PoS. We can only agree and congratulate you and your development team very much.”