WoodBox – nature by Panther: Wood look tailor-made for natural charm
Decorative PoS elements in the look of natural materials are a style-defining trend. There is particular demand for packaging, displays and sales promotion elements made of “wood”. Wooden boxes give customers the feeling of strolling through a weekly market with regional products, where farmers still personally offer their goods. Wooden boxes evoke the association of individual and natural products, far removed from mass production. Wooden boxes used to be everyday companions for the transport or display of goods on the farm or farmers' markets, at winegrowers and in stationary retail. For the diverse and demanding requirements of today's grocery trade, corrugated board packaging, such as the new development of the Panther Group with WoodBox nature by Panther, combines the best from different eras. Thanks to the latest printing technology, the decorative box can hardly be distinguished from a wooden one, but it has significant additional benefits. It is light, optimally stackable, very stable, recyclable and can also be integrated into a display presentation.
The WoodBox, which Panther has registered for utility and design protection, consists of just one cut, does not require glue and is optionally manufactured with or without bottom slots - a traditional wooden box can be reproduced down to the last detail, depending on the customer's wishes. Both boxes and displays are designed as modular standard solutions.
From a single source: packaging and display
The boxes lend a very natural charm to the presentation of wines, bulbs, garden products, to name just a few examples. Products in the hardware store also transform the sturdy boxes into an eye-catcher with ecological standards. With a modular external dimensions of 40 x 30 cm, they offer plenty of space for goods. At the customer's request, Panther produces the WoodBox in individual, customer-specific dimensions, the same applies to the print design, if additional brand or company messages are to be integrated.
Once emptied, the boxes with handles can also be used for longer periods of time as transport or storage boxes for toys, bottles, for example, or as a collection box for recycling; the design fits perfectly e.g. For example, vintage furniture that is very popular today.
The construction has elongated stacking corners for safe stacking of the boxes. Stacking openings in the corners of the floor ensure that separate noses are not required.
The optionally attached bottom slits are ideal for the presentation of fresh products, which thus experience better ventilation. However, if optimal stability is the top priority in the customer's interest, the floor will be designed without slots. The use of the WoodBox in a display unit on the PoS, also with wood decor, is already taken into account during the construction. The boxes filled with goods are set up on a base and placed in inclined planes, and the attractive standard display is ready. With a sloping rear front, the base offers space for two standard boxes. The print design picks up on the wood motif and thus completes the natural-looking appearance.
And according to customer requirements, Panther completes the secondary placement solution with an individualized topper.